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Free Core
Education Suite

The Learn Brands Core Education Suite is a free library of self-paced training courses for retail teams, sales professionals, and hospitality staff. Courses cover beverage alcohol product knowledge, cannabis education, leadership, conflict resolution, and workplace wellness. Every course is built for fast onboarding and ongoing team development.

Free self-paced course covering spirits, wine, and beer basics for retail teams. Build product knowledge, improve customer service, and sell with confidence.

Alcohol 101: Beverage Alcohol Training Course

Free foundational course on spirits, wine, and beer for retail and sales teams. Build beverage alcohol product knowledge and sell with confidence from day one.

Baijiu Basics: China's Best-Kept Secret

Free baijiu course for bartenders, trade pros, and curious drinkers. Explore the world's largest spirit category across aroma styles, iconic producers, service rituals, and modern cocktails in six modules.

Beer Decoded: From Grain to Glass

Free beer course for bartenders, trade pros, and curious drinkers. Master beer history, brewing, 15 styles, tasting, service, and labels in six modules.

Brandy & Cognac: The Art of the Barrel

Free brandy and cognac course for bartenders, sommeliers, and curious drinkers. Master production, classification, tasting, and service in six modules.

De-escalation & Conflict Management

Learn how to handle difficult customer interactions with confidence. This retail-focused course covers de-escalation tactics, active listening, conflict resolution, and strategies.

Foundations of Retail Leadership

Leadership training for new and aspiring retail managers. Build communication, coaching, and decision-making skills to lead confidently on the floor.

Gin: Botanicals & Backbone

Online gin training covering history, production, botanicals, styles, and cocktail applications. Built for retail and sales teams who want to sell gin with confidence.

Infused Beverage Basics

Learn what cannabis-infused beverages are, how they work, how to dose responsibly, and how to guide customers through this fast-growing product category.

Liqueurs: Flavor, Formula & Finish

Free online liqueurs course covering production, families, tasting, and classic cocktails. Built for bartenders, retail teams, and home cocktail enthusiasts.

Mezcal Fundamentals: PKGD University

A complete mezcal education course from PKGD University. Covers history, production, agave species, classifications, label literacy, and tasting culture.

Mindful Moments in Retail

Simple breathwork and self-awareness techniques for retail teams. Learn to stay focused, manage stress, and handle busy shifts and tough interactions with ease.

Raicilla 101: PKGD University

Explore raicilla, Jalisco's rebel agave spirit. Covers history, wild agaves, Sierra and Costa production styles, and what sets raicilla apart from tequila and mezcal.

Retail Customer Experience Training

Free retail staff training that boosts sales, builds customer loyalty, and turns frontline employees into confident sellers in under 30 minutes.

Rum: Cane, Cask & Coast

Explore rum's global story, from molasses and cane juice to tropical aging and regional styles. Build the vocabulary to taste, serve, and sell with confidence.

Sake: From Rice to Glass

Free 30-40 minute sake course covering ingredients, brewing, label decoding, regional styles, serving, and cocktails. Built for trade and the sake-curious.

Spirits 101: Spirits Category Course

Online spirits training covering whiskey, vodka, gin, rum, tequila, and brandy. Built for retail and sales teams who want to sell distilled spirits with confidence.

Team Conflict Resolution

Practical conflict resolution training for any workplace. Learn to spot tension early, navigate disagreements, and turn conflict into stronger team communication.

Tequila 101: PKGD University

A complete tequila education course from PKGD University. Covers history, production, classifications, label literacy, and how to taste and serve tequila.

The Professional's Guide to Alcohol Tasting

Learn to taste beer, wine, and spirits like a pro. Master the 5-step method, build tasting vocabulary, and use sensory skills to educate and sell with authority.

Vodka: The Clean Canvas - Free professional bartender education course from Learn Brands covering vodka history, production, tasting, cocktails, and label reading across 6 interactive modules

Vodka: The Clean Canvas

Master vodka's history, production methods, tasting techniques, and cocktail applications. Free professional training for bartenders and trade professionals. 6 modules, 25 mins.

Explore global whiskey regions, styles, and production methods. Training course for retail teams selling Scotch, Irish, Japanese, and world whiskeys.

Whiskeys of The World 101

Explore whiskey regions from Scotland to Japan. Learn styles, production methods, and flavor profiles so your team can sell global whiskeys with real knowledge.

Wine Essentials: A Complete Beginner's Guide

A complete beginner's guide to wine for retail teams. Covers grape varieties, regions, tasting fundamentals, and the product knowledge to sell with confidence.

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